- Biosynth
- Spacegoods
- RepairSleep
- Bump Leeds
- Dexon.
- Surveillance Zine
- Mint Warehouse
- Jungle 7s Festival
- Feel Güd
Information
Brief
Creating a visual identity for a house music events company, Dexon. Dexon wanted to let their events speak for themselves and maintain a minimal and clean identity that can be used across socials, physical marketing and the events themselves.
The Concept
Creating a versatile workmark that can be employed across all of their brand assets was vital, and the wordmark also allows the visuals and design across their marketing to be the star of the show.
The Concept
Creating a versatile workmark that can be employed across all of their brand assets was vital, and the wordmark also allows the visuals and design across their marketing to be the star of the show.
The Solution
Filling in the ‘o’ of Dexon, and using it as a interchangable letter allowed for creative variations in the wordmark, showcasing the unique events and identity of the brand. Tasked with creating promotional design assets for their first event, the versatility of the wordmark helped to engrain the wordmark into a motion asset, for a promo video, as well as a variety of physical posters to showcase their first event.
Filling in the ‘o’ of Dexon, and using it as a interchangable letter allowed for creative variations in the wordmark, showcasing the unique events and identity of the brand. Tasked with creating promotional design assets for their first event, the versatility of the wordmark helped to engrain the wordmark into a motion asset, for a promo video, as well as a variety of physical posters to showcase their first event.