RepairSleep2024 Visual identity, Packing design
Brief
RepairSleep are promoting their newest product, a mouth tape that helps with improving sleep and overall quality of health. ‘Say goodbye to dry mouth, grogginess and bad sleep, and say hello to more energy in the morning.’

The Concept
RepairSleep needed an identity that encapsulated the feeling of a great night’s sleep, with a focus on a calming and sleek look for their physical packaging and digital marketing assets.
The Solution
Incorporating some classic night-themed motifs in the logo, as well as across the packaging was essential. For the product listing designs, the USPs of the product needed to be front and centre, ensuring that each listing image had a specific set of information (e.g a how to use, the benefits of nasal breathing etc).  

Logo Development: exploring a mix of serif and sans serif type, as well as alternative font combinations.


Final Logo Outcome





The Physical Product

The Product Listings
The digital listing images on the RepairSleep website.
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